Masami

Mekabu Hydrating Shine Serum 2 oz

$34

Description

MASAMI Shine Serum, enriched with the Japanese ocean botanical Mekabu, gives even unruly, dull, lifeless, over-processed hair a hydrated, smoothed and nourished look.

Shine Serum enhances shine while leaving hair soft and silky. This multi-tasking, lightweight, oil-free, water-free, and frizz-free serum protects your hair from heat styling. It adds vibrancy to hair color while providing the nutrients necessary for long term nourishment and care.

 

"The styling cream and shine serum together were my favorite. They provided great definition and shine without making my hair look oily or wet."  Jade, curly/frizzy hair

Benefits

  • Thermal protection
  • Eliminates frizz
  • Enhances shine
  • Botanically hydrating
  • Does not weigh hair down
  • NO mineral oil
  • NO sulfates
  • NO water
  • NO parabens
  • NO phthalates
  • NO animal testing (cruelty-free)
  • Vegan

Ingredients

Cyclomethicone, Dimethicone, C12-15 Alkyl Benzoate, Undaria Pinnatifida (Mekabu) Powder, Macrocystis Pyrifera (Kelp) Extract, Fragrance  (our fragrance is naturally derived and phthalate-free).

 

For best results

After shampooing and conditioning with MASAMI, apply a small amount to towel-dried or dry hair. Gently work through hair using your fingers. Do not rinse. Style as usual.  For continuous hydration, use daily.

About the CEO

Lynn Power is a longtime ad agency executive with a love for beauty. She's been fortunate to work on many iconic brands, including the Gillette Venus global marketing launch, Clinique global, L'Oreal Natural Match launch and VIVE relaunch, Nexxus repositioning, Vichy positioning and La Roche-Posay and St. Ives. She has done lots of other categories too including American Express, Hershey's, Campari, Kimberly-Clark, Nestle, T. Rowe Price. . . She loves building teams, reinventing cultures and disruption.

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